Learning more about the past can help us better understand our current world, so here is a summary of the history of handwriting.

Letters are not only used for communication, as they are capable of conveying emotions and complex ideas. The personal element of a handwritten letter should not be understated, as it can express individuality, while also bringing people together.

The digital era ushered in a host of new technologies, including a range of platforms that enhance the relationship between a business and their valued customers. The problem? No matter how hard brands try to mold consumers into buyer personas and target audiences for technology to shoot promotions toward, we’re all still human. Humans who crave connection. Humans who thrive on personal touch. Forget the Digital Era, we are living in the Relationship Centric Era. Consumers want to feel special - they want to be interacted with in a mindful, human way. Every point of contact a brand has with a consumer is an opportunity to provide purpose, bridge a deeper connection, and build a meaningful relationship

Today, we are thrilled to announce that we are officially launching the IgnitePOST Zapier App! This allows anyone to trigger personalized, real pen & ink handwritten cards from any application that integrates with Zapier.

You can now integrate IgnitePOST’s handwritten cards with ANY system that allows you to send an email. This article details the steps to take to set up the functionality.

Arian, our CEO, describes some of the ways businesses are applying IgnitePOST to drive their companies forward.